audio marketing

By Lisa • December 21st, 2009

This video was prompted by Mudd (aka Oza Meilleur) who has just bought Pamela in order to record interviews over Skype.

I have since been looking at some screenshots of the latest version of Pamela and I can see that things are slightly different to the version in the video, and although you may not have [...]

I believe (but have no hard facts) that the subject of hosting a podcast is one of the major reasons people are put off creating podcasts.
This is one area where even the most web-savvy will hold their heads in their hands in confusion and wonder what they should do. While some podcast host providers have [...]

Following my previous video on mixing your podcast, Allison went away and did her homework and mixed her intro and outro with a piece of audio recorded on SAM (Skype Answering Machine).
It was pretty good for her first try (and I don’t want to sound patronizing when I say that).
A few things I noticed:

the answering [...]

This is an aside from yesterday’s aside (or maybe just an add-on to yesterday’s video).
Ron “Micronet” Harwood of Colossal Marketing reminded me about the Time Shift Tool in Audacity, which is a much better and more precise way of moving and lining-up audio where you want it:

I’ll show you some final tips and tricks for [...]

This is a slight aside in the starting a podcast series of blog posts because Allison wanted a few tips on how to add her intro and outro to her podcast and make it sound more seamless.
In this video I show how to use Audacity to mix several different tracks together. In this case it [...]

At the end of my last post on finding Podcast Theme Music,  I mysteriously alluded to this post saying it would cover a topic you may not have even thought or heard about before. The main reason you may be oblivious to it is simply that it’s technical and a little boring, but still vital [...]

Allison is desperate to get moving on her podcast so the blog posts on starting a podcast are going to be coming as quickly as possible to help her get her new podcast up and running and (perhaps more importantly) get it NOTICED!
Once you have your concept and you have decided the way you want [...]

My friend, Allison Reynolds asked me this week if I would give her some coaching on starting a new podcast. In typical Allison style she has already raced ahead but I thought it would be useful to detail the main steps for starting a podcast here, and then, hopefully, she will come back and guest [...]

One reason I often hear for not creating a podcast is the lack of necessary equipment.
There really isn’t any need to spend a fortune to get started. Very little equipment is required and you don’t have to have the top-of-the-range stuff to begin with.
“That’s easy for you to say, Lisa, but you have a professional [...]

There are 2 things I really dislike when I find a great podcast:

The podcaster promises to podcast regularly (e.g. every week) and then doesn’t and
All of a sudden the podcast stops

I can’t tell you how many times I have found an excellent podcast, downloaded it in iTunes and then discovered that it stopped back in [...]